Dungarvin Indiana:

Discover Dungarvin

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The Challenge

When Dungarvin entered the Indiana market, they had little to no audience and name recognition. The task was to build a sustainable audience of potential clients, their families, and potential staff members.

The Solution

The Discover Dungarvin campaign was created to reach as many people in the desired market as possible. We focused on creating content for multiple platforms that showcased the energetic, fun, and compassionate aspects of the Dungarvin organization.

From promotional videos to heartwarming personal stories, the campaign was designed to entertain as well as educate.

The Result

With the launch of this campaign, Dungarvin Indiana saw a spike in new clients, employment application submissions, and social media engagement. The campaign also earned the organization coverage from local news outlets.